ObamaCare: The New Sales Pitch

ObamaCare's popularity hasn't risen...and infact it's popularity has actually dropped several points.  So, Democratic party flacks and White House operatives have formed a new non-profit company to work on that problem.  Here's a report from the propaganda arm of the Democratic National Committee (aka NYTimes): 

Close allies of the Obama administration, seeking to rally the public behind President Obama’s landmark health care bill, are planning to spend $25 million over the next five years to promote the measure and beat back mischaracterizations of it that could harm Democratic candidates.


Mr. Obama’s former communications director, Anita Dunn [the communist fan of Chairman Mao Tse Dung, ed.], and longtime Democratic strategist Andrew Grossman, have teamed up to form two new tax-exempt groups. The first, already incorporated as a nonprofit organization under the 501 c(3) provision of the tax code, is called the Health Information Center, and will run an intense public information campaign around the new law.

The second, still in the planning, will engage in political advocacy to “protect the law – and those who supported it – against distortions, misrepresentations and outright lies,’’ according to a Democratic strategist familiar with the effort. The strategist said Mr. Grossman will be involved in both groups, and raise money from usual Democratic sources – including foundations and unions – to finance them.

Mr. Grossman spent 2009 coordinating health care advocacy groups in support of the new law. In a telephone interview Friday, he said he was forming the two groups “to explain the benefits of the health care law to the public, because that’s the best way to get them to support it.

So, this administration is having some difficulty in selling a hugely flawed, corrupt piece of legislation...one that took 15 months to pass and may very well have fatally damaged this presidency.  This commentary from Reason.com: 

Boy, these guys can't take a hint, can they? This is the same line they used during the debate—voters just need to understand the law's benefits, which translates to: "Let's tell them all the good things and try to distract them from the parts they might not like." But there was reasonably good evidence (as far as public policy polling goes) that voters knew about its supposed benefits and, because they were also aware of its costs, didn't like the law anyway.

Conventional wisdom had Mr. Obama and the Democratic led Congress receiving a large popularity bounce after passage of this garbage...in fact the opposite has happened.  The America’s Healthy Future Act of 2009 has if anything become less popular (never did a majority of Americans approve of this bill) and Congressional Democrats have the lowest level of approval ratings ever.